Bluetooth Marketing

Bluetooth Marketing is a proximity marketing system. All people that pass into a defined distance form Bluetooth system, receive on a cell a message that can contains: images, videos, sounds and other multimedia contents. The installation can be positioned:

  1. In a stand
  2. In a totem ambiented in a scenography of the stand

In support of that, can be made different panels that advise the user that in this area is sent, on the bluetooth cell, a free content.

Advantages

  1. Detect all mobile phones with Bluetooth (70% in Italy) on the range 20 mt. from the Sale Point.
  2. Send Info, Sales, Ringtones.
  3. Received for Free.
  4. The system allows the monitoring of the campaign trend by a control panel of simply access and usability.
  5. Received contents remain in the cell memory and are always for the user that wants to conserve and review their;
  6. Bluetooth marketing is a permission oriented technique because the reception of a message is subjected to the explicit approvation by user.